The Lotus in the Swamp: Entrepreneurship in Difficult Economic Times
These are tough times for entrepreneurs. We are going through one of the worst financial markets crises in history. The meltdown in...
Random Ramblings (Poem from long ago)
I said I loved you and wanted to be with you every moment I wanted to hold you and guard you jealously from covetous eyes When I protect...
A Dark Poem
So it unravels One thread at a time The fabric we weave Of living and loving So it darkens One cloud at a time The horizon we seek Of...
Business Model Innovation – Keurig’s C/OS “Coffee Operating System”
Last weekend, my wife made a convincing case for an interesting kitchen appliance – the Keurig Platinum Single Cup Brewing System. The...
Yin and Yang (a Poem to end the Year)
in every dusk a new dawning in every cloud a new lining in every storm a new calming in every winter a new warming in every hurt a new...
Words on Words – a Poem
Words are wings for ideas to take flight Words are rays that bring feelings to light Words are bridges that span heart to heart Words are...
4 Challenges in Customer Segmentation
Customer segmentation is probably the most important concept in marketing. But it is also one the most difficult to do well. In this...
Butterflies
My thoughts flit around Like butterflies On gossamer wings Soaring on currents Of glorious memories Only to descend steeply Into...
Reflections on Obama
A new day dawns today in America as Barack Obama becomes the first African American president of the United States. This is a time for us...
Marketing lessons from the Obama campaign
For students of marketing, Barack Obama’s campaign is an excellent marketing case study on positioning and messaging. Here are some...
